ICE 2020 to See a String of Operators Release New Products

Ice London 2020

ICE London 2020 will pull a massive field of attendees with over 35,000 professionals coming to London on February 4 through February 6. They will visit one of the most significant trade expos related to the gambling and gaming sectors.

With so many business representatives in attends, this makes about the perfect occasions for established and new-and-upcoming companies to scoop up new investors, establish future partnerships and work together on building a product that gives them an edge over the competition.

ICE 2020 is not only a place to establish contacts, but also scout the competition. There is also an opportunity to learn more about what products are down the pipeline. All known casino suppliers will be bringing small boots to the venue, including Betsoft, Pragmatic Play and Zitro.

Overall, ICE is one of the pivotal events in the industry. It brings up top talent from all over the world.

Betsoft: Being Part of ICE 2020

Without any doubt, Betsoft is determined to attend the upcoming ICE Totally Gaming panel. The company will offer fans, competitors and potential business partners a glimpse behind new and innovative slot release, such as Total Overdrive and Super Sweets. The games will come with all the traditional elements for a slot game. That includes scatter and wild symbols, free spins and big winning potential.

According to an official statement, Betsoft is looking forward to starting 2020 “with an impact.” The introduction of their latest games is just about the right opportunity for them. So far, Betsoft has developed over 190 randomised games. This has allowed the company to work with 200 companies from across the world. In other words, Betsoft works in 15 regulated markets.

Pragmatic Play: Big Promotions Underway

Pragmatic Play is another huge announcement that you shouldn’t miss out during ICE 2020. This year, Pragmatic will put an emphasis on its so-called Network Promotion, which allows users to benefit from hefty payouts as large as €1,500,000.

The company is also revving up the number of its Prize Drops taking place either weekly or monthly. The total value will reach at least €250,000 per drop. Commenting on the latest string of giveaways, Pragmatic Head of promotions Renata Banyar had this to say:

“We are thrilled to announce our biggest Network Promotion yet, which is set to pay out a staggering €1,500,000 to Pragmatic Play fans.”

Pragmatic will also benefit from the new year to enhance its promotional tools. The company will continue to introduce highly-customisable options across the board. Furthermore, Pragmatic is responsible for some of the best titles in iGaming. These titles include Wolf Gold, Ancient Egypt, Da Vinci’s Treasure and a number of other big titles.

Zitro: Scaling Up with Fantastic Offers

ICE is a place for all gaming studios – big or small – to shine. This is precisely what Zitro, a developer of slot and bingo games, intends to do. All of it during the Totally Gaming Show, part of ICE London.

The ICE 2020 event will be an opportunity for the brand to roll out quality gaming cabinets. These cabinets will provide players with what the company has described as ‘extraordinary gaming experiences.’ In other words, a stepping-stone for the developers’ further plans to gain recognition.

Specifically, Zitro will debut the ILLUSION cabinet that comes with a 43” Ultra HD immersive monitor and a 21.5” digital topper. The company teased its products during the G2E Expo back in 2019 in Las Vegas. It is now finally pushing with a full-scale reveal of its hardware portfolio.

Zitro further promises unprecedented gaming solutions that haven’t been part of anyone’s gaming portfolio so far. The company talked highly of its “Double Link” solution, which is arriving on February 6.

Category:   Gambling industry

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